I belong to a networking group which meets on a weekly basis with a sole aim to generate business for members. Each week, all members have to do a 60 second 'commercial' telling other members about their business and the type of referral wanted.
Sometimes, when you do something each week, you don't change things and therefore lose the impact of your message. This is bad news when there are 20 other members who could be out referring their clients and associates to you - but don't because they have switched off and aren't listening to what you want.
To combat this, the Leadership Team decided to try to inject a little humour into the mix but also to get members to prepare a different 60 second commercial by giving them a challenge:
'In the film Dances with Wolves, Kevin Costner was given that name because Indians watched him chasing a wolf out in the field.
If the Indians observed you in your professional day to day activities, what would they name you and why?'
So have a think about what your Indian name would be and why - let me know your answers and I will reveal my answer in part 2.
Until next time,
Emma Walker
CKPA Office Solutions
02 November 2006
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